
/SIGN SMART, NOT HARD
Sometimes you do not need to be a genius, you simply need to know your tools. Inspired by the mockumentary language of The Office, this piece proves exactly that.
/TEAM
Client: Signaturit Group
Production Company: PLAY
Director: Albert Capó
Creative Direction: Andrea Virgili
Creative Copywriting: Julio Domínguez
(2025)
/SIGN SMART, NOT HARD
Sometimes you do not need to be a genius, you simply need to know your tools. Inspired by the mockumentary language of The Office, this piece proves exactly that.
/TEAM
Client: Signaturit Group
Production Company: PLAY
Director: Albert Capó
Creative Direction: Andrea Virgili
Creative Copywriting: Julio Domínguez
(2025)







































